PBS Blog for Media
Buyers & Marketers 
Tap into great learnings! Our blog covers topics ranging from public media to best marketing practices, how-to guides, tips and tricks, and so much more.
Latest
Learn how you can safeguard your brand reputation from the negative impacts of political messages, while reaching your target audience effectively on PBS.
Boost company culture with a PBS sponsorship. Learn how PBS engages employees, expands knowledge, builds community, and elevates your brand.
Find out how PBS’s trusted content can boost your CSR efforts and build brand loyalty. By aligning with socially responsible programming, marketers can connect with a loyal audience.
Quality content attracts quality audiences. Learn how brand alignment with NOVA’s award-winning, respected content can win brands the trust – and business – of NOVA’s affluent, influential audience.
Insurance companies can target millennials & Gen Z with PBS KIDS. Learn how corporate sponsorship leads to long-term success for brands.
Discover how PBS stands out against the world of commercial advertising, offering a unique media environment that makes brand messages more effective and memorable for viewers.
Learn why the PBS Halo Effect is part of media buying strategies during the upfront season. Producing higher brand awareness and brand recall, brands benefit from PBS’ trusted content and uncluttered environment.
Explore our strategies to connect with women consumers while protecting your brand’s reputation. Learn how to leverage brand safety advertising to enhance your marketing efforts and increase engagement with your female audience.
Looking to increase brand awareness? Here are some tips & tricks that ANTIQUES ROADSHOW used to launch their successful TikTok campaign.