PBS Blog for Media
Buyers & Marketers 
Tap into great learnings! Our blog covers topics ranging from public media to best marketing practices, how-to guides, tips and tricks, and so much more.
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Discover the difference between PBS's sponsorship messages and traditional advertising, and how PBS's approach benefits viewers and brands alike.
Learn to transform fleeting views into meaningful consumer engagement, driving tangible business results that surpass traditional metrics.
Discover why PBS KIDS is a top choice for brands looking to reach women aged 18-49, offering brand-safe content to an audience with high purchasing power.
Media buyers, look to this guide to learn how to evaluate which public television lifestyle programs are best for your brand’s marketing goals.
Discover how PBS stands out against the world of commercial advertising, offering a unique media environment that makes brand messages more effective and memorable for viewers.
Explore our strategies to connect with women consumers while protecting your brand’s reputation. Learn how to leverage brand safety advertising to enhance your marketing efforts and increase engagement with your female audience.
Looking to increase brand awareness? Here are some tips & tricks that ANTIQUES ROADSHOW used to launch their successful TikTok campaign.
Adhering to ethical marketing standards when selling kids’ products can help your company stand out from competitors. Learn from PBS how ethical marketing can improve your reputation and bottom line.
Learn how PBS’s ANTIQUES ROADSHOW found incredible marketing success by employing a unique TikTok strategy to increase their brand awareness and engagement.
